Digital Marketing

Listing Your Business – Where’s Your GOAT?

listing your business - how to market your goat
Reading Time: 2 minutes

Marketing today isn’t just about website, social media, email, etc.  It is also about having a solid and trustworthy presence on the internet. When someone is searching your GOAT business online, you want to make sure they find it. Listing your business with the different search engines is the best way to be found.  That’s part of search engine marketing, or SEM.  SEM is an important factor of today’s marketing.  This is where you optimize the way your website is portrayed once someone tries to search for you, your company, your product, or a company/product like yours.

How Can Your Farmers Find Your GOAT?

Do you want to show up in the search results first? Second?  Do you want to be in the many pages thereafter?  At a minimum, you should be on the first page of the search results.  To get you started, you should be listing your business with the many different search engines.

How do you List Your GOAT?

According to Search Engine Watch and EbizMBA, the top 3 search engines in the world are Google, Bing, and Yahoo.  Thereafter you have Ask, Baidu, AOL, DuckDuckGo, Yandex, amongst many others.  Search for your website on any of these search engines.  Does the search for your website look like this?

Sample search on Bing - Netflix
Sample search on Bing – Netflix

If it does, great!  If it not, you are at risk of not being found by your potential customers.   At a minimum, we recommend listing your business at these “list my business” sites:  Google, Bing, and Yahoo

It takes time to list your business with the different search engines.  Listing with Google and Bing is free.  Yahoo’s service is paid, but they offer to automatically list your business with 40+ search engines at once.  There are also many companies that will help you list your business for a fee.

Marketing is about quickly gaining the trust of your potential customers so that they will become paying customers.  Listing your GOAT business is not only about search engine marketing or search engine optimization.  It is also the perception that your company and product are trustworthy, dependable, and reliable.  Having a solid online presence is the first step to gaining your potential customer’s trust.  So, go register your GOAT.  It’s free, and it will only help your business!

Listing your business online is an essential part of your Marketing Plan. Let us help you:

If you have a goat or just about anything to sell but don’t have the time to establish a solid Marketing plan, let Key Paragon help you. We are a Marketing Solutions and Advisory firm. We partner with our clients to address their most important marketing challenges, whether it be branding, strategy, process automation, social media, analytics, or marketing technology. Happy GOAT marketing!

Contact us today and we will build you the Greatest of All Time Marketing Plan!

Want to know more about How to Market Your Goat?  Take a look at our other blogs here.

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Our Contributor:

Erika is a data and targeting expert.  She has developed many segment analysis processes and target populations in order to support business initiatives.  Her passion in chaos theory and fractal analysis helps her view data in a very unique way.

Erika enjoys also reading about the future of work and how we can bring it closer to the present.  “How we work today will be so different in 10/20 years from now.  It’s exciting to see what will happen given all the economic, human, and technical evolution we are currently experiencing.”

…and Han shot first…

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7 thoughts on “Listing Your Business – Where’s Your GOAT?

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